Payments platform Adyen announced the launch of its POS offering in Singapore and the subsequent expansion of its unified commerce footprint. What does this mean for customers? In a word – integration.
With the new POS offering, customers can refund ecommerce orders in-store, while in-store purchases can be linked seamlessly to the customers digital account. Efficiency during the checkout process can also be enhanced with the ability to use saved cards on mobile devices and according to Adyen CCO Roelant Prins via the company’s press release, with new POS offering, “online payments can be unlocked in-store.”
Prins goes on to explain, via the same release, that “as the balance of power continues to shift towards the consumer, the challenge for retailers is to ensure they remain relevant. Stores are fast becoming ‘experience centers;’ we help retailers remove friction and deliver more personal and convenient experiences both online and in-store.”
As for the company, the new POS offering will expand the Adyen unified commerce footprint to 27 countries and more than 4,000 cities.
SafeCharge also reported significant growth with a record 38% increase in transaction volume for 2017 at $10 billion in value. Another platform branching out to Singapore, the Israel-based payments company has expanded to 11 locations globally, including offices the US, the Netherlands (and Singapore), according to Finextra.
The same article explains that SafeCharge holds a European Acquiring license that allows for the processing of credit or debit card payments on the merchant’s behalf, without requiring the assistance of a bank or another financial institution.
“2017 has been a very successful year for SafeCharge as we have delivered on our strategy of diversifying our customer base, enhancing our technology and investing substantially in new products and key senior management, which will take us forward to even stronger future growth,” explained SafeCharge CEO David Avgi via the same article. “SafeCharge is keeping its finger on the pulse of emerging global payment trends and customer demands to continue building on our successes.”
And finally, BlueSnap expands their reach with the recent announcement that its All-in-one Payment solution for platforms has grown ten-fold year over year. According to the press release, integrating payments into platforms is quickly becoming a necessity for businesses looking to grow revenue and expand their market reach. And this is what enables such impressive growth numbers for the payments technology company.
“You can no longer think of payments as an afterthought to be competitive in the growing global marketplace. Integrated payments are essential for all software platforms and marketplaces in 2018,” said BlueSnap CEO Ralph Dangelmaier via the same release.